Bottled Frappuccino

Bottled Frappuccino is a funny product. It doesn’t look or feel like a Frappuccino, but it definitely tastes like one. It also lives in an iconic glass bottle instead of a domed cup. How do we show the differences and similarities between the two kinds of drinks?

This campaign uses a lot of the colorful, handcrafted elements from the existing Frappuccino campaign, while focusing more on the shape and material of the bottle and the pop of the cap.

ROLE: Senior Art Director
AGENCY: Swift Agency
CLIENT: Starbucks Frappuccino
CREATIVE PARTNERS: Amy Untch, Forrest Martin, Kimi Peterson

 

Two announce two new flavors of Bottled Frappuccino — S’mores and White Chocolate Mocha — we created a series of Snap Ads that told stories of the flavors along with some funny animal pals.

Holly Schnackenberg